Choose the digital marketing level for your consulting practice
Authority content designed to position consultants and service agencies. Three levels to build credibility, generate qualified leads and close more proposals.
Presence
1 platform · up to 8 posts/month
Authority presence on LinkedIn with content that demonstrates expertise, builds credibility and positions the consultant as an expert in their area. The starting point to be visible where your clients are.
- ✓Monthly authority content strategy
- ✓Up to 8 posts on LinkedIn
- ✓Expert tone: insights, opinions, lessons learned
- ✓Copywriting, design and publication included
- ✓Brand voice and positioning guide (initial setup, one-time)
- ✓Monthly reach and impressions report
Growth
2 platforms · up to 16 posts · 2 videos · 1 campaign
LinkedIn plus Instagram to expand reach, videos of the consultant sharing expertise on camera, and an active campaign to attract qualified prospects toward a discovery call.
- ✓2 platforms: LinkedIn + Instagram
- ✓Up to 16 posts/month
- ✓Up to 2 videos/month: expertise fragments or sector Q&A
- ✓1 active campaign toward discovery call or lead magnet
- ✓Funnel strategy: visibility → credibility → conversion
- ✓Biweekly reach, engagement and leads report
Authority
3 platforms · up to 24 posts · 6 videos · 3 campaigns
The maximum authority strategy: consultant personal brand on three platforms, frequent video content that positions as a reference, and segmented campaigns for high-value professional audiences.
- ✓3 platforms: LinkedIn + Instagram + YouTube Shorts
- ✓Up to 24 posts/month
- ✓Up to 6 videos/month: consultant brand + expert content series
- ✓Up to 3 campaigns with advanced professional targeting
- ✓Lead magnet strategy: guide, webinar or downloadable resource
- ✓Weekly report with prospect pipeline and suggested actions
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